Mischa Barton agreed to remain the spokeswoman for the Keds Corporation. Previously this month, Keds extended the deal they have with the former OC star until 2008. The new spring 2008 line of Keds shoes is said to be influenced by Mischa's classic fashion sense as well as her aspiring career as a movie star.
The former ad campaign for Keds was "Be Cool" and started before Mischa was famous from the hit teem drama. The new slogan for 2008 and the new line will be unveiled in New York City in December. Meanwhile, the photo shoot for the new spring shoes is being shot this month.
Keds is excited about having Ms. Barton signed on for one more year because she is an influential fashion icon for so many young women as well as a good roll model for the shoe corporation.
Posted in: Keds,Mischa Barton
